Georgina, our Head of Content & Innovation, brings clarity and strategy to everything she writes.
She creates content that feels good to read and gets results. She oversees all content and campaign creation and mentors our copywriters. Georgina also leads on innovation, looking for new ways to modernise the business. Outside of work, you’ll find her rolling dice in Dungeons & Dragons or swooning over cats. She also qualified as a counsellor in 2026 and supports individuals facing difficult challenges.
